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Writer solves the problem.(adopts strategy to achieve desired outcome; clearly defines purpose and uses logical and/or emotional appeal effectively.)

by | Nov 13, 2022 | Business and Management

 

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Guidelines:
Format the document using 1” margins, proper font style and size.
Submission should be one page, typed and submitted on a Word document.
Do not plagiarize the case language.
Use appropriate tone and strategies.
Include all parts necessary for a case analysis.
Your case submission is due at end of the 75-minute timed exam. There are no extensions.
Do not use notes, books, internet, phone, or any other outside help on this assignment. Doing so will result in a zero on this assignment and possible other penalties
Exam Rubric:
Content/Case
completeness, case understanding(Handles all elements of the case professionally; develops and supports ideas using well-chosen examples and creative details.)
Literacy
grammar, spelling, punctuation (Makes virtually no grammatical or syntactical errors. Establishes credibility with the audience.)
Audience
“you” attitude; awareness of reader’s needs(Reader-focused; addresses readers’ questions and/or objections; creates goodwill.)
Strategy
purpose, effectiveness of approach, professionalism, means used.
Writer solves the problem.(Adopts strategy to achieve desired outcome; clearly defines purpose and uses logical and/or emotional appeal effectively.)
Style
a) tone, word choice, clarity, conciseness, fluidity
_ b) document design (a) Demonstrates a sophisticated grasp of the language; writes in a fluid manner; varies syntax and vocabulary; uses original language. _ _ _ _ _ _ _ _ b) Design helps readers understand and remember information.)

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