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Explain why you have selected it and quantify it.

1) Segmentation and Target Market Analysis What one key market segment will you target? Explain why you have selected it and quantify it. For example, how many people are in this segment? Determine market size (if not in situational analysis) and target market size....

Cultural analysis

In this project we will develop a country profile for a Canadian company – Lululemon. For penetrating international markets, the key challenge is to understanding several aspects of the foreign country which is Indonesia. The country profile will includes 3...